Reassessing the Exile

Individuals from all corners of the political spectrum have been stirred up by the recent bannings of various figures including Alex Jones and Louis Farrakhan. Some have praised these bans for providing good constraints on what they deem “fake news” or “hate speech”. Others have attacked these bans for being influenced by nefarious motives that are contra free speech. The debate regarding the extent to which social media sites may regulate speech has been going on for years now. Perhaps it is time for a reassessment.

The fallacy of “social media homogenization”

One of the biggest fallacies people fail to avoid in these debates is that all social media sites are homogeneous goods. The successful entrepreneur understands the importance of differentiation in marketing their product. For it is differentiation which allows the entrepreneur to narrow down his market and attract consumers. Just as in any other market, the social media titans, Facebook and Twitter, have developed very differently from each other, and each have their own distinctive features. Facebook has developed best for allowing like minded people to connect with each other, while Twitter has become a bully pulpit for various figures in the political and pop culture world.

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It would thus be wrong to compare all social media sites, as if they were the same. The various

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